The 23rd World Congress of Chinese Medicine was held in Singapore from Oct 16 to 18. A special session dedicated to Tianjin Pharmaceutical Da Ren Tang Group focused on promoting time-honored Chinese brands overseas, bringing together Chinese and international experts, scholars and business representatives to discuss cardiovascular and cerebrovascular health, chronic disease management, and the global expansion of traditional Chinese medicine brands.

In his opening remarks, Ma Jianzhong, chairman of the World Federation of Chinese Medicine Societies, highlighted the role of longtime brands in preserving traditional Chinese medicine while driving innovation. He expressed strong support for their international expansion and shared insights on helping brands such as Da Ren Tang reach global markets.

At the session, Da Ren Tang's international development team shared its experience in expanding into Southeast Asia and explored new ways to present traditional Chinese medicine-based wellness practices. The presentations showcased how traditional Chinese medicine can become part of everyday life for overseas consumers through modern, accessible approaches.